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Boston-Based Urbx Logistics Will Work With Mitsubishi Electric Automation To Enable Retailers To Automate and Optimize Their In-Store Picking Process

Boston, MA - November 15, 2021

Mitsubishi Electric Automation, Inc. is announcing the addition of Urbx Logistics to its Diamond Partner OEM Program. The program is a natural extension of their commitment to achieve the highest level of quality, performance, and efficiency for their customers. Diamond Partner OEMs receive engineering support, tools to increase manufacturing productivity, as well as sales and marketing collaboration.

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Urbx Logistics provides a solution for grocery chains, factories, retailers and distribution centers to achieve on-demand order fulfillment. Urbx calls it the “omni-channel warehouse”, and their system enables orders for on-demand goods to be retrieved robotically. Working together with Urbx, which has expertise using advanced technology in delivering directly to the consumer, provides an opportunity for Mitsubishi Electric Automation to bring innovative solutions to the future of order fulfillment.

The manufacturer’s legacy control system had begun to fail too often, leading to costly downtime and the need for a number of manual repair tasks and paperwork. In addition, the person who had developed the PC-based system was no longer with the company and no one else knew how to maintain it.

Urbx partnered with Mitsubishi Electric Automation because of their robotics system architecture. Lincoln Cavalieri, CEO of Urbx Logistics, commented, "The Urbx mission brings automated, on-demand retail fulfillment to everyone. Through working with Mitsubishi Electric Automation, we see an enormous opportunity to leverage their industry-leading robotics system architecture in a groundbreaking way. Close collaboration with Mitsubishi Electric allows us to scale rapidly to meet the intense demand for compact, high-speed fulfillment in the marketplace. We are excited to work with them now and into the future."

More Information



- About Urbx Logistics

Urbx is the world's first on-demand robotics fulfillment system for last-mile delivery. Urbx uses cutting edge robotics technology to enable retailers to automate and optimize the in store picking process. The Urbx micro-fulfillment solution uses vertical architecture with a dual-bot system to fulfill orders at high speeds while maximizing density. By using vertical spaces with a small footprint, Urbx enables major savings in real estate costs compared to traditional retail structures. Urbx is based in Boston, Massachusetts, with last-mile installations going live with name brand retailers next year.


- About Mitsubishi Electric US, Inc., Industrial Automation Division

Headquartered in Vernon Hills, Ill., Mitsubishi Electric US, Inc., Industrial Automation Division provides a comprehensive portfolio of industrial automation solutions. Offerings include programmable automation controllers (PAC), programmable logic controllers (PLC), human machine interfaces (HMI), variable frequency drives (VFD), servo amplifiers and motors, control software, computerized numerical controllers (CNC), motion controllers, robots and low-voltage power distribution products. Additional information about Mitsubishi Electric US, Inc., Industrial Automation Division is available at us.mitsubishielectric.com/fa/en/.

- About Mitsubishi Electric US, Inc.

Headquartered in Cypress, CA, Mitsubishi Electric US, Inc., a US affiliate company of Mitsubishi Electric Corporation, supports US innovation initiatives and currently provides cooling and heating solutions, elevators and escalators, space and sensing systems, semiconductor devices, and industrial automation. Mitsubishi Electric contributes to a vibrant and sustainable society through continuous innovation and making "Changes for the Better." For additional information, visit us.mitsubishielectric.com/en/.

- Media Contact

Pam Summers
Marketing Communications Manager
Mitsubishi Electric US, Inc., Industrial Automation Division
Pam.Summers@meau.com
+1 (847) 478-2415

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